Operation Management
During and parallel with construction and furnishing, all pre-opening preparations to run the spa successfully are carried out. Upon project completion and handover by the contractors, the spa will be ready for a soft opening period before the official grand opening. The soft opening period is an opportunity to create an initial clientele base by inviting a selection of prospective customers and media professionals.
PRE-OPENING MANAGEMENT
• Staff recruitment and training
• Spa programs, menu, pricing and brochures
• SOPs and policies
• Financial planning and budgeting
• Marketing and promotional plan
• Planning a customer loyalty program
• Software installation and testing
• Operating tools and accessories procurement
• Retail products and inventory system
• Health and safety planning
• Coordination with hotel or resort management
OPERATIONAL MANAGEMENT
• Implementing the business plan
• Monitoring staff performance and conducting refresher training
• Quality control and regular audit
• Promotion, sales and marketing
• Public, media and press relations
• Implementing the loyalty program
• Building and updating clientele database
• Monitoring financial performance
• Statistics and continuous feedback analysis